SEO & Content Marketing Blog
Does Sex Sell in The Age of Digital Marketing?
Does sex sell in the age of digital marketing? The axiom is true, but social media and search engines have strict guidelines for sexually suggestive content.
How Do Social Media Signals Affect SEO?
Ethos Copywriting can confidently tell you that social media plays a role in search engine results, but it works a little different than one might think.
What Is the Difference Between SEO and SEM?
What’s the difference between SEO and SEM? In this piece we explore the similarities between SEO and SEM, discuss "black hat" vs "white hat" techniques, highlight some great resources to help you do your own website audit, and pass a long a few tricks of trade.
What Does a Copywriting Agency Do?
In the age of content marketing, search engine optimization (SEO), social media marketing, and pay-per-click ads, what exactly does a copywriting agency do? Much of this confusion surrounding a copywriter's responsibilities stems from the homophone "copyright."
Email Etiquette: How to Write a Professional Business Email
From what makes a good subject line to how many words should be in the body of your message, Ethos Copywriting has you covered.
The Best Typeface for Print Advertising and Online Marketing
Ethos Copywriting takes a look into what makes a particular typeface right for a brand and all the content that comes with it.
Is Blogging Really Worth It and What Are The Benefits?
Ethos Copywriting answers the question: Is a blog really worth it? Absolutely, and the benefits of starting one have compounding benefits.
A Damn Good Content Marketing Concoction
Ethos Copywriting takes a deep dive into how advertising, influencer marketing, and public relations work together.