SEO & Content Marketing Blog
Why Successful Healthcare Marketing is Based on High-Quality Content
The internet has become the go-to place for researching health information. When it comes to developing a marketing strategy for healthcare organizations, it’s essential that high-quality content is a part of it.
Four Reasons Why Every Real Estate Agency Needs a Blog in 2020
It’s crucial to have a comprehensive online real estate marketing strategy with a high-quality blog as its backbone in 2020. Here’s Why.
How Content Marketing Can Help Your Restaurant Weather COVID-19
To help keep the orders coming in, Ethos Copywriting outlines the current landscape of foodservice, content-based solutions for increasing sales, and how to leverage email and social media amid the COVID-19 crisis.
Navigate Your Business Through the COVID-19 Crisis with Content Marketing
In this blog, Ethos Copywriting outlines five actionable tips to help keep you stay connected to your customers so your business can navigate the uncharted waters of this crisis.
The Part of SEO You Forgot: Image Optimization (Six Tips to Rank Higher)
To ensure your images add value to your digital presence, you need to optimize them appropriately for the web. From alt tags and proper dimensions, to file sizes and file types, we’re digging into the oft-forgotten realm of image optimization.
Why Content Marketing Is Critical in the Trust Economy
While today’s trust economy looks significantly different thanks to modern technology and the rise of social media, it continues to be a central theme that’s present throughout the entirety of the consumer journey.
Swimming in Social Media Marketing Uncertainty? Here’s Your Lifeline
In an effort to shed light on some common digital marketing conundrums, we’re taking a deep dive into social media strategy, cost considerations, and our skewed relationship with managing data.
How Do I Get My Business To Appear At The Top Of Search Results?
If you’re not basking on the first page of search results, you’re missing out on huge swells of web traffic. To help you make waves in your industry and earn the clicks of people surfing the net, we’ve provided seven effective tips for boosting search ranking and authority.
Why Smart Nonprofits Are Teaming Up With Content Writers
Smart non-profit executives are reaching out to writers as they know funding and community support are the lifeblood of nonprofits; content creators keep that lifeblood flowing.
Don’t Gamble With Black Hat SEO Techniques
Black hat SEO might give your site a quick boost in authority, but these nefarious methods can also get you banned from search engines. However, some marketers and business owners don’t even realize that they’re doing anything wrong.