SEO & Content Marketing Blog
The Effect of Emojis in Content
Ethos Copywriting reviews the history of emojis, their place in the world of advertising, and why they could be beneficial to your brand’s content strategy.
Does Humor Work in Advertising?
Humor succeeds in drawing attention and creating memorable moments, which is why smart brands take a humorous approach to advertising.
How Content Marketing Can Help Your Restaurant Weather COVID-19
To help keep the orders coming in, Ethos Copywriting outlines the current landscape of foodservice, content-based solutions for increasing sales, and how to leverage email and social media amid the COVID-19 crisis.
Swimming in Social Media Marketing Uncertainty? Here’s Your Lifeline
In an effort to shed light on some common digital marketing conundrums, we’re taking a deep dive into social media strategy, cost considerations, and our skewed relationship with managing data.
How to Utilize Organic Facebook Marketing For Your Restaurant
A whopping one and four restaurants will fail within the first year. With this figure in mind, it's clear restaurateurs no longer have the option to 86 their social media marketing. If your digital presence isn’t cutting it, we’ve outlined some basics to help you sharpen up your Facebook page.
How Do Social Media Signals Affect SEO?
Ethos Copywriting can confidently tell you that social media plays a role in search engine results, but it works a little different than one might think.